Support Pandemic Mitigation, “Indomilk Support Oxygen” for Indonesia

Jakarta, 16th of August 2021. PT Indofood CBP Sukses Makmur Tbk (“IndofoodCBP”) through Indomilk brand held a donation program called “Indomilk Support Oxygen”. All sales of Indomilk at Blibli during the period 15th-31st of August 2021 will be used to buy Oxygen Concentrator. The expected target to be achieved in this program is the collection of donations for the provisions of 100 units of Oxygen Concentrator.

Through the “Indomilk Support Oxygen” program, IndofoodCBP initiates the provision of Oxygen Concentrator. Oxygen Concentrator will be able to distill oxygen from the air in the room and increase the concentration from 90% up to 95% pure oxygen. All units will be distributed through Health Crisis Center – Health Ministry of Republic of Indonesia (Kemenkes RI) for immediate distributions to health facilities in need across Indonesia.

As one of the leading producers of consumer products in Indonesia, IndofoodCBP has responsibilities to cooperate with Kemenkes RI in pandemic COVID-19 mitigation in Indonesia. Currently, one of the most important donations is the fulfilment of oxygen needs as domestic supply is not sufficient for daily necessaries.

Director of PT Indofood Sukses Makmur Tbk, Axton Salim said that the “Indomilk Support Oxygen” program is a commitment from IndofoodCBP to continuously synergize with the government in handling COVID-19 pandemic. Prior to this, IndofoodCBP has collaborated with various government institutions to distribute donations for affected parties by the pandemic.

The same terms were also stated by General Marketing Manager Indomilk Liquid Milk, PT Indofood CBP Sukses Makmur Tbk, Vanda Ratana. “For more than 50 years, Indomilk consistently has been striving to achieve healthy Indonesia generation by providing the high quality and nutritious products at affordable price. Certainly, Indomilk also encourages the consumers to support the “Indomilk Support Oxygen” program,” said Vanda.

Kusumo Martanto, Chief Executive Officer Blibli added, “Blibli, as the leading Indonesian e-commerce, has high concern for COVID-19 effects in Indonesia, which encourage us to launch#KarenaSehatNo1 initiative. We also believe with the power of e-commerce in accelerating Indonesia’s recoveries. Therefore, we are very pleased and welcome this opportunity to support this program, in which Indomilk will use all of its sales at Blibli as funding to provide Oxygen Concentrator. Blibli also hopes that Indonesian consumers will be able to support this donation program by purchasing Indomilk products to enlarge the anticipated results.”

There are great expectations that “Indomilk Support Oxygen” program is not only beneficial to alleviate the efforts of Oxygen fulfillment in Indonesia, but also to inspire the public to mutually collaborate in handling pandemic in Indonesia. Let’s support this program, Indomik and we, can!


Media Contact:

Vanda Ratana                                                                   Nurulita Novi Arlaida
General Marketing Manager Indomilk Susu Cair                 Head of Corporate Public Relations
Dairy Division, PT Indofood CBP Sukses Makmur Tbk          PT Indofood Sukses Makmur Tbk
Jl. Raya Bogor Km 26.6                                                      Sudirman Plaza Indofood Tower Lantai 9
Gandaria, Jakarta 13710                                                     Jl. Jend. Sudirman Kav. 76-78, Jakarta 12910
T. +62 21 8710211 ext 2048                                                  T. +62 21 5795 8822 ext. 1169
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