Jakarta, December 12th, 2017 - PT. Indolakto is one of the subsidiaries of PT Indofood CBP Sukses Makmur Tbk (ICBP) that provides support to 500,000 Indonesian children through their Brilliant Indonesian Children Program (Gemilang Anak Indonesia), as part of the 50th anniversary of Indomilk. Various facilities for inspiration were provided by Indomilk for 50 national schools to develop Indonesia’s children’s potential. Indomilk visited more than 1,500 schools in 5 major cities such as Jabodetabek, Bandung, Surabaya, Malang and Bali to instil the values of Brilliance and provide nutrition education to children aged 6 - 12 years.
Vanda Ratana, General Manager of Marketing for Indomilk Liquid Milk at PT Indolakto explained, "Indomilk wishes to inspire every Indonesian child to have noble values, to always be excited, dare to try and never give up in reaching their goals ". Indomilk also gives appreciation to parents, teachers and schools that play an important role in the life of a child, with various inspirational means.
Therefore, Indomilk introduced the Gemilang Anak Indonesia Program, which provides a variety of inspirational facilities, such as the Reading Room Facility to increase knowledge, sharpen creativity and build empathy for others, so they will be more concerned with their surrounding environment. Sports facilities to motivate children to always be active, constructive, confidence, sportsmanship, ability to work together and leadership skills needed for their future. In addition, Indomilk also provides English Language Facilities, the language used by more than 105 countries in the world, so that children are better prepared to face global competition.
Tara de Thouars, a well-known Indonesian psychologist explained "Children who are 'healthy' are children who are not only physically healthy but also emotionally healthy. Every child certainly has interests and different abilities. The broad spectrum of abilities should be explored while they quickly absorb information. Parents and schools must support children to have the courage to try new things. Construction of facilities by Indomilk is a positive support to foster hope that more Indonesian children will be more daring to dream and have supporting facilities to achieve goals and reach their potential. "
To support the spirit and struggle of Indonesian children, Indomilk also presents a story of the brilliant inspiration of Indonesian children who want to reach their dreams. Among them is Pasha, an 11-years-old gymnast who became Indonesia’s gymnastic legend and managed to get the gold medal in international gymnastics competitions in the Philippines, because for Pasha, losing does not mean giving up, but it is a sign to get up to continue to practice and achieve one’s glory. Nur Salim, a child who has proven to himself and his environment that dreams knows no boundaries, with high enthusiasm and an unyielding spirit, he succeeded in showing that the limitations that we possess, are not obstacles to progress in achieving brilliant ideals. And Nyimas Bunga, a 10-years-old skater girl whose persistence and perseverance won her first place in the skateboard competition at both local and international levels. Nyimas proves that ‘can’ is the result of hard work and enthusiasm to keep trying to achieve her brilliant dreams.
Indomilk also invites parents to jointly commit in supporting Brilliant Indonesian Children Program, by sharing stories on the website; www.indomilk.com/gemilang. "We hope what we do through Gemilang Anak Indonesia Program can be a passion for ‘The next generation to continue to develop’," concluded Vanda.
About PT Indofood CBP Sukses Makmur Tbk
ICBP is an established and one of the market leading players in the consumer branded products sector. We are engaged in diverse business categories, including noodles, dairy, snack foods, food seasonings, nutrition and special foods, and beverages. In addition, ICBP also operates a packaging business, producing both flexible and corrugated packaging to support our main businesses.
We provide everyday solutions for consumers of all ages across market segments, with around 40 leading product brands. Many of these brands enjoy significant market positions in Indonesia, backed by decades of trust and loyalty from millions of consumers.
Majority of our products are available across the archipelago. Supported by our parent company’s extensive distribution network, we are able to meet the market demands in a timely and efficiently manner.
Our business operations are supported by more than 50 plants located in key areas across Indonesia. This enables us to be closer to market demand and ensure product freshness.
Besides Indonesia, ICBP products are also present in more than 60 countries around the world.
Vanda Ratana Nurulita Novi Arlaida
General Manager Marketing Indomilk Liquid & Head of Corporate PR
Powder PT Indofood Sukses Makmur Tbk
PT Indolakto Sudirman Plaza Indofood Tower 25th floor
Jl. Raya Bogor Km 26.6 Jl. Jendral Sudirman Kav. 76-78
Gandaria, Jakarta 13710 Jakarta 12910
Indonesia Telp. : +62 21 57958822
Telp. : (62-21) 871-0211 ext 2040 Fax. : +62 21 57937466
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